Your peers from around the globe submitted their pitches, The Next Big Idea panel chose the shortlist and the films you voted for are our finalists. But it’s not too late to take a look back at the pitches that made the shortlist, and how they evolved into films in the hands of their creators.




The Panel
Our panel of judges consists of:
Lewis Blackwell (London) Chair of panel & Senior Vice President Group Creative Director, Getty Images

As the creative head at Getty Images, Lewis Blackwell has directed a wide range of award-winning film and photography. He is also an internationally respected writer, critic and lecturer on creative trends. Former editor of Creative Review magazine, Blackwell has written several notable books, including Soon: The Future Culture of Brands, 20th-Century Type and the best-selling The End of Print: The Graphic Design of David Carson.

Jeremy Hollister (New York) Founder and Creative Director, Plus et Plus

One of the original Big Idea filmmakers, Jeremy Hollister has developed Plus et Plus into a foremost industry name in visual design and production. His award-winning body of work includes promotional campaigns and idents for MTV2, the SciFi Channel, USA Network and ESPN.

Sophie de la Motte (Paris) Executive Producer and Managing Director, Hamster Publicité

Sophie de la Motte founded Hamster Publicité in 1982. Since then, the production company has won two Grand Prix awards at the Cannes Lions International Advertising Festival, something it was specially recognised for at the festival’s 50th anniversary in 2003. In 2002, de la Motte was chosen as the French representative for Commercial Film Producers of Europe (CFP-E).

John Turk (New York) Cofounder and Head of Production, RES

John Turk oversees both the creative and logistical production aspects of all RES Media Group events, DVDs and other media projects. Well regarded in the digital film production world, Turk has been instrumental in building the RES brand and in developing its filmmaker and industry relationships.

Mark Waites (London) Cofounder and Creative Director, Mother

Mark Waites is one of four founding members of the agency Mother, named Agency of the Year in 2001 and 2002. An influential presence in the realm of advertising, Waites was selected by Campaign magazine as Creative Director of the Year in 2001 and 2002.
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The Brief
All creative communication depends on having a powerful idea. Whether it’s a great commercial, film, design or book, style and technique are not enough without having a powerful vision...a Big Idea.

We know that you have a way of working that can communicate a new vision of ‘the idea.’ We want to help give you the space to do so -- unfettered by some of the pressures of commercial briefs, but with the opportunity to have your work seen around the world.

Our brief is simple: Pitch a film about The Big Idea. Yes, The Big Idea. Whatever that means to you. It could be a narrative. It could be a hallucinatory sensory experience set to music. It could be abstract. It could put forth an argument, it could tell a joke, it could make us laugh or move us to act. It could be something else...something original that you care about and that we can’t predict.

Length: Minimum 30 seconds, maximum 60 seconds. Content: Minimum 50% Getty Images material. (Note: editorial imagery from our site is not allowed in this project.)

An integral part of The Big Idea project is using our groundbreaking site. Take your pick of Getty Images content -- film and stills. Use our website to download nonwatermarked preview clips and broadcast-quality footage, and choose from 80,000 film clips. As you create your Big Idea, explore how our site can revolutionise the way you work with film and with Getty Images.

Explore gettyimages.com
Search film clips
Search creative stills

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If you don’t see your film pitch among those submitted for The Next Big Idea, it was not accepted for consideration because it did not meet criteria specified in our rules, including: a Getty Images account was not established; a third-party logo was used; third-party copyrighted material was used.

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